Please use this identifier to cite or link to this item: http://hdl.handle.net/123456789/1655
Title: Consumer attitudes and perceptions towards chilled ready‑to‑eat foods: a multi‑national study
Authors: Goel, G
Smigic, N
Issue Date: Mar-2023
Abstract: Understanding consumers’ behavior and their handling of high-risk foods at home is essential for reducing the number of foodborne illnesses. This study shows the results of a cross-national analysis of consumers’ perception from nine countries, and the identifcation of customers’ clusters and its characteristics in order to understand customers’ behavior, and to build safe chilled ready-to-eat (RTE) foods prevention strategies. The cluster analysis resulted in two clusters: (1) “Precautious consumers” characterized by the orientation towards pre-packed RTE foods, with consumers mainly coming from Bosnia and Herzegovina, India, Poland, Portugal, Spain, and Turkey. Their attitudes and self-reported practices may be categorized as less risky in terms of food-borne illnesses connected with the consumption of RTE foods; (2) “Unconcerned consumers” preferred cutting and slicing RTE foods freshly at the point of purchase, usually sold at the delicatessen department in a supermarket or at open markets. Those consumers mostly came from Croatia, Serbia and Slovenia and their attitudes and self-reported practices were riskier. These results allow a better understating of what characterizes consumers of RTE foods in diferent countries.
URI: http://hdl.handle.net/123456789/1655
Appears in Collections:School of Interdisciplinary & Applied Sciences



Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.